SEOLocal SEOSchema MarkupFramerRestaurant

SateBali.comLocal search foundation and schema setup for an Indonesian restaurant in Paris.

Satébali is an Indonesian restaurant in Paris 17ème, serving halal sate, nasi goreng, and house-made sauces. The site is built on Framer.

SateBali.com preview

Overview

Satébali is an Indonesian restaurant in Paris 17ème, serving halal sate, nasi goreng, and house-made sauces. The site is built on Framer.

The engagement covered initial SEO foundation work for a restaurant with no prior on-page optimization.

Role

SEO Specialist (via Kesato & Co.)

Timeline

May–August 2025

Platform

Web

The Challenge

The site had no SEO foundation. No meta titles, no meta descriptions, no H1 tags, no schema markup, and no Google Search Console connection. The restaurant had strong reviews and a loyal local customer base but zero organic search visibility.

What I Did

Search Console Setup

Set up Google Search Console to monitor search performance from scratch.

Local On-Page SEO

Wrote and implemented French-language meta title and meta description targeting local Paris search terms including "brochette indonésienne," "saté poulet," and "nasi goreng Paris 17".

Heading Structure

Added H1 tag to the homepage, which was previously missing entirely.

Restaurant Schema

Built and implemented full Restaurant schema markup including business info, opening hours, menu, aggregate rating, reviews, geo coordinates, and ordering actions for Uber Eats, Deliveroo, and Click & Collect.

Results

  • Organic search impressions grew consistently from zero in May to measurable visibility by August 2025
  • The restaurant began appearing in Google search results for local Indonesian food queries in Paris 17ème
  • Schema markup enabled rich result eligibility, improving how the listing appears in search with menu, hours, and ordering options visible directly on Google